The discussion of whether tagging and liking ‘ones’ product page effectively boosts sales is an important topic. As an author with a handful of books available on Amazon, I am endlessly exploring profitable avenues.
Tagging is labeling something in order to enhance your odds of others finding it. There are those that disagree with this method. Let us look at how this works. You are sitting at your computer just browsing around on Amazon, and decide that you want to look for a book such as “how to write a paranormal thriller,” how does Amazon determine what to offer up? This is where the tagging comes into play. Placing organized tags to your book that are related to the subject greatly enhances your books odds of being found. When others agree with your tags and check the appropriate boxes – the books probability of ranking higher is significant. No one is going to purchase your book if they cannot find it!
Even when writing an article such as this – the process of tagging is essential in order for my editorial to gain exposure.
Don’t just take my word that tagging and liking on your book product page is important. Read what International Best-selling Author, Vincent Zandri has to say about the process on his blog – The Vincent Zandri Vox.
So tweet, network on Facebook, promote your websites and blog, – use every source available in order to bring attention to your literary works…tag, tag, tag.
Barbara Watkins
Sunday, January 15, 2012
To Tag or Not Tag To Like or Not Like – That is The Question
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Amazon,
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author,
barbara watkins,
book promotion,
books,
marketing,
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tagging,
Vincent Zandri
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3 comments:
On the tagging issue, I couldn't agree more. Anyone who doesn't agree simply doesn't understand the function of tags. My experience was this:
My debut novel, The Ezekiel Code, went live on amazon.com back in 2007. The story incorporates the 2012-end-of-the-Mayan-calendar phenomenon. At that time there was quite a bit of interest in this subject but there were only perhaps 2 or 3 novels based on this theme. The vast majority of books (maybe a hundred or more) on the subject were non-fiction. People were doing searches on amazon using the tag "2012". Most of those people were looking for factual matter, non-fiction. I managed, with the help of a lot of friends, to get my novel tagged "2012". Eventually, my tag number reached somewhere around 125. That was enough to put my novel at the very top of the list of all books (fiction and non-fiction) tagged "2012". Therefore, when anyone used "2012" as a search tag, The Ezekiel Code came up first on the list of available titles. I have to think that had a lot to do with my novel reaching the amazon "Best Seller" list and helped it remain there for over 57 weeks. Does tagging work? Oh yeah! :-)
Thanks Barbara - I was wondering if it really mattered when people "liked" a page.
Sylvia
http://www.writinginwonderland.blogspot.com/
great post thank you!
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